Pet Blogging Conference Flyer

Client:

BlogPaws was a pet-friendly annual conference for pet bloggers, social media enthusiasts, and pet industry professionals. Attendees came together to learn, network, and share their knowledge and experiences with like-minded individuals.

Challenge:

As the BlogPaws PR/Social Media and Marketing Manager, I was tasked with creating copy for online assets in conjunction with that year’s event. Using the company’s brand guide, the challenge was to include elements of the conference that were applicable and attractive to pet professionals around the globe.

Results:

To make this a “must attend” event, my headline speaks to the influencers who will be there and beckons to those who should attend. Clear action points are laid out in bullet style for ease of reading. I worked with the designer, and we decided to bold some words for visual effect. The pet-welcoming aspect of the conference along with a discount code on tickets are offered as final incentives. The conference sold out that year.